Bing Ads UET Revenue Tracking

Susana Moleón Moya
Susana Moleón Moya
  • Updated

Bing Ads UET allows you to track users.

Should you wish to record the revenue on the cart complete page, this is now possible.

  1. Create your Bing UET Tag
  2. Add this to your website header, either through Google Tag Manager, or via C5 interface 
  3. Make sure this code is available on the cart_complete page
  4. Login to your website, goto Dojo TourCMS Settings, enable Bing Ads
  5. Add the UET Tag Helper to your browser 
  6. Complete a live transaction on your website, use the UET browser extension to test the tag is being fired correctly.

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NOTE: This tracking will only fire if a user has opted into tracking via the cookie pop-up.

Further Reading

Adding extra header content: Extra Header Content

Google Tag Manager: Google Tag Manager, Analytics, Tracking, JavaScript Includes

UET Chrome Extension: https://chrome.google.com/webstore/detail/uet-tag-helper-by-microso/naijndjklgmffmpembnkfbcjbognokbf/related?hl=en

Everything you need to know about setting up UET: https://help.ads.microsoft.com/#apex/ads/en/56913/2-500

Cookie tracking: Cookie Consent GDPR